Wednesday 13 February 2013

Research Task 1

The image below is of Xiao Wen Ju for modelling a 'romantic pastel' look for the March issue of Vogue China.
The photographer is Greg Kadel based is upon Nina Ricci, Marni, Gucci and Chloe designs. 
Even though this is for VOGUE China, it still beholds the Vogue traits. It's a very fair, soft image, making the model look young, fair skinned and beautiful. 

I believe the photographer has used soft boxes and reflectors are around the model to reduce harsh shadows and contrast, one being placed at the right side of her as there is highlight down the right side of her face.
A wind machine or piece of card would have been used to create the sight movement of her hair.

Due to is being a Vogue cover, the photo would most definitely received post production. Probably touch ups of the models skin, removing any blemishes and there is a possibility that her body could have been altered. However there is no obvious post-production signs so I cannot say for definite.
The background is a slightly visible to the eye, being a pastel pink with white in the style of décor  I think this works well to create that soft, pastel, romantic feel.
I also think the choice of clothing, being pure, beautiful colours and the fact they are flowing, lacy, girly materials really help the theme of this shoot. 

Source: http://fashiongonerogue.com/
The image below was taken by a photographer named Benoit Linard.
The background and the base is made out of black card. I imagine the whisk has been hung using wire creating this floating effect.
I found out the exposures are : Shutter speed: 1/250, Aperture: f5, ISO: 100, using a 25mm lens.
Two snoots have been placed either side of the table top set-up. The black card surrounding the subject block any reflected light. 
I don't believe any major post production took place, maybe touch ups and exposure changes. 



source: http://www.diyphotography.net

The image below is 'Stuart Weitzman Fall Campaign by Mario Testino featuring Natalia Vodianova portrait '. 
It was found at 'fashiondailymag.com' 
I believe the image was lit using a softbox- the softbox creates a soft, spread of light- placed at the right hand side of her. A reflector then at the left hand side to bounce light onto her left cheekbone and hair. 



The image below is of the 'ROTARY' watch. It's been described as a 'classic beauty'. The use of mirroring the watch creates a beautiful, crisp, classy effect.
The watch it also said to 'come with many beautiful features'. These beautiful features have had close up shots taken and are in the advert also. I believe it was taken using a macro lens so that all the detail could be captured crisply and so that the watch could fill the frame nicely.
A black background has been used- again creating a classy look- and I believe a snoot has been used as the light has been directed at the center focus point-being the clock-face. To avoid any reflected light, black card or a black board could have been used.
Post production:  been used to enhance this advert, and it's possible that the reflection has been altered or even created using photoshop.



source: www.retailtherapyshopping.com












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